Ali Nekumanesh, EVP, Deli Delicious Franchising Inc.
Ali Nekumanesh is Executive Vice President at Deli Delicious Franchising Inc. He is also owner of the Colorado Grill burger restaurants in the Fresno, CA area.
According to franchise industry website UnhappyFranchisee.Com, He is believed to be the driving force behind major controversial decisions such as switching from the company’s signature fresh baked bread to frozen thaw-and-serve bread, and suing the founder’s son for defamation.
Under Ali Nekumanesh’s leadership, the Deli Delicious chain has stalled at 52 locations and has ceased franchise sales.
Many unhappy franchisees are seeking to leave the system, and the affiliated bread bakery, DD Bakery, Ali Nekumanesh spearheaded for CEO Mohammad Hobab and Hesam Hobab could be in jeopardy.
Ali Nekumanesh References include:
DELI DELICIOUS, Ali Nekumanesh Defamation Lawsuits
Deli Delicious Franchise Founders Sue Their Own Son for Defamation
DELI DELICIOUS 8 Troubling Revelations From Unsealed Court Documents
Ali Nekumanesh Experience
DD’s Bakery, Fresno, CA
Eagle Management Business Consulting
Dates Employed: May 1999 – Present
Franchising, start ups, existing operations, executive coaching, training seminars
Eagles Management Consulting
May 1995 – Present
Provides Consulting and Management services to business start ups and established businesses.
Specialized in the areas of Franchising, Strategic Planning, Operations And Human Resource Management
Colorado Grill Restaurants
May 1995 – Present
Award Winning Premium Burger Restaurants
VP of Operations
White Spot Restaurants
Jan 1996 – Apr 2009
Member of the Board Of Directors
Responsible for all Company Departments including Operations, Human Resources, Administration, and Strategic Planning
Director, Senior Management
1991 – 1995
Planned, Organized and Directed All Company And Franchise Operations including human resources, training, development, strategic planning, operations and systems management.
Multi Unit Supervision/ Franchise Operation
1978 – 1992
Human resource development and training, including but not limited to hourly and salaried support and service personnel of multi-unit franchises, planning, operations, management development, seminar training, financial management, and supervision.
Bottom line responsibilities for all restaurants.
Ali Nekumanesh Education
Metropolitan State University of Denver
B.A., Political Science/Economics
1972 – 1979
Ali Nekumanesh Board & Volunteer Positions
Educational Employees Credit Union (EECU) – Board Member
Islamic Cultural Center of Fresno (ICCF) – Board of Trustees
Central Valley SCORE – Volunteer Franchise, Workshops, Co-Chair
California Restaurant Association – Board Member 2018-2019
Central Valley SCORE – Chairman 2012-2012
One response to “Ali Nekumanesh”
I was a former franchisee and saw all the negative impact the leadership brought onto the brand. There was a complete lack of expertise on Ali and the corporate office. They had no long term solutions for the growth of the company and lacked ability to raise sales within the system. They had no marketing expertise as Franchisees were expected to do their own local marketing. They provided little to no support to their franchisees. Instead whenever a franchisee brought up issues threats would be brought upon them by officers in the corporation. All the franchisees knew personally knew were struggling to be profitable.